The seven years of Cliff Fisher playing football and getting in two major car accidents caught up to him at a young age. By the time he was 17, Fisher was suffering from constant headaches, neck and lower back pain. Luckily his parents who worked in healthcare took him to a chiropractor, where his headaches quickly subsided. Fisher soon considered studying to be a nurse to follow in his parents footsteps, but he tried shadowing a surgeon for a day or two and just didn’t like it. They encouraged him to become a chiropractor instead.
“It was interesting growing up with their view on the chiropractic profession,” says Fisher. Along with playing sports, Fisher got into martial arts as well and found out that his instructor was also a chiropractor, giving him a glimpse into his future career path.
After graduating from Wooster High School, Fisher went to Truckee Meadows Community College, Indiana University in Fort Wayne, and the prestigious Palmer College of Chiropractic in Iowa. He learned how to master the upper cervical technique and give a certain quality of care that less than 150 doctors are trained for in the US. Luckily for the residents of Sparks, Fisher found his way back home to open Family First Chiropractic.
“I grew up here- it’s a great community, great people, I can’t imagine anywhere else I would want to start a practice,” says Fisher. “We have a great location in Sparks; it’s easy to get here from anywhere.”
Around since 2002, Family First Chiropractic currently hosts six doctors who provide care for close to 1,000 patients, most of which are families.
“I like giving parents a fresh perspective on how to approach their healthcare,” says Fisher. He says that since the healthcare system is so volatile and bullish right now, it can be intimidating to find what’s right for them. “We provide a safe place to have a discussion and give information,” he adds.
Since families are the majority of their client base with women as the main decision-makers, Family First Chiropractic aims to help women navigate the ever-changing world of healthcare and alleviate their uncertainties. “The system is very fear-driven and as a mom, you’re trying to make decisions for the family but it can be scary,” says Fisher.
Although most people come into Family First to ease headaches, neck and back pain, Fisher says that they work with colicky babies, athletes, and practices that keep kids healthy.
“Kids come into get adjusted and their immune systems functioning properly,” he says. “Our doctors host these classes called ‘Eat Well, Move Well, Think Well’,” adds Fisher. He said that even when families do everything in their power to stay healthy, the exposure to junk food and a decline in activity is having a detrimental effect on kids.
“My kids’ generation is the first generation ever that has a shorter life span than their parents due to less activity and the quality of food,” says Fisher.
Sticking true to his business name, Fisher is very involved in what is happening in Sparks and with his family. He practices yoga with his daughter and coaches his son’s soccer team, as well as sponsors the local women’s shelter and remains involved with the Children’s Cabinet and The Humane Society.
“Our whole life is here,” he says. “I feel blessed to help my patients regain their lives through chiropractic. We hope to provide answers in our approach. We don’t do a lot of twisting or popping; it’s very non-evasive,” adds Fisher.
Family First Chiropractic has a wide range of patients- serving people as young as four hours old to patients in their nineties. In practice for almost 20 years, Family First Chiropractic has seen up to five generations of one family come through.
“It’s cool to see entire families making healthy, better decisions,” he adds.
Family First Chiropractic located on 2155 Green Vista Drive #202 in Sparks and is hosting its annual “Ladies Night of Indulgence” Friday, Feb. 10 from 4:30 to 7 p.m. As a Valentine’s present to the women who keep their families healthy, they will be offering a wine bar, a chocolate bar, free 15-minute massages for the ladies, and discounts on services. For more information, call 775-337-0184.